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 WHO WE ARE:
Ellen M. Gonser
CEO & Founder
- eGonser Design
Ellen Gonser
started eGonser Design with a vision of providing effective marketing, advertising, and
public relations solutions to companies looking to grow their
business without the overhead of an expensive, over-priced
advertising agency.
She
has a bachelor's degree in advertising and had worked in the
industry for more than 15 years before founding a software
company in 1997. One of her main responsibilities was to
design and produce the entire marketing, public relations, and
advertising campaigns. These goals were much bigger than
simply producing
quality designs and innovative campaigns. The biggest goal
and most difficult challenge was
to do it all with NO money. And we did. So eGonser Designs knows how
to deliver quality solutions at an affordable price.
"It's our
goal to help you succeed. To do good work for a fair
price and have a really good time in the process."
-Ellen M. Gonser
Ellen J. Silverman
CEO &
Founder -
The Silver Word
Ellen J.
Silverman founded The Silver Word following fifteen
years of diverse corporate experience in the
advertising, finance and software industries. After the
demise of the dot com economy, Ellen established The
Silver Word in 2001 with a team of expert writers,
research consultants, analysts and strategists. The
Silver Word generates added value copywriting, market
research and marketing communication services to Fortune
500 companies, financial institutions and technology
firms. The Silver Word is headquartered in New York
City.
Contact Ellen Silverman at:
ellen@thesilverword.com
HOW WE WORK:
We're not afraid to roll up our sleeves and get busy
working.
We don't waste our clients' time and money. We facilitate meetings
and discussions, we prepare plans and proposals, manage
projects and implement the strategies developed
with our client. We apply real world business
acumen to the real world challenges our clients face.
We consider our clients' situation and create solutions
that make the most efficient use of valuable resources.
We are active participants in every phase of the
engagement!
From proposals to
finished projects, we measure every aspect of our
performance through our five guiding principles:
Design for Understanding.
It's
not enough for design to be eye-popping. It has to
effectively convey information. Did we use design to
make your message more clear, more meaningful?
Storytelling. Have we told your
story in a way that's compelling to your customer? Did
they laugh? Did they buy? Did they invest? Did they
understand who you are, where you're going, and how you
can help them?
Enthusiasm. Are we approaching
your project with energy and enthusiasm? Are our ideas
fresh? Have we brought the full strength of our combined
experience and knowledge to your project?
Communication. Are we asking the
right questions? Are we listening to what you really
want? Are we providing you with ongoing and consistent
updates as to project status and budget?
Integrity.
Have we clearly
spelled out the costs involved? Have we provided sound
and economical options so that you can make a clear
choice of action? Are we delivering on what we promised?
This is
our approach. We care about being great at what we
do. It's our pride. Our integrity.
YOUR benefit. We think that is good business. |
